Beverly bow tie yoga and pilates leather mat bag is hot or not?

I'm very much into yoga and pilates, but I don't like this Beverly Bow Tie Mat Bag. It seems way too tacky to me. That being said, maybe Paris Hilton would go for it as this seems like her style with a large bow and everything. Looks aside, it's supposed to be quite convenient. There are 2 tulip-shaped lined pockets on the sides that can fit a water canister/bottle. The bag can fit the standard 1/8" yoga or pilates mat as well as the thicker 1/4" mats with room to spare for shoes, towels, a change of clothes, and other personal items. It's made out of faux leather and even has a little heart for some added cuteness. You can buy this oGorgeous bag for $95 here.